Consistent Blogging is Key
There is often an unrealistic expectation that comes with blogging, about how fast you will be able to build an audience. The truth is, unless you have a preexisting network that will follow you unto a blogging platform and help build conversion for your posts and links, a new blog can go weeks, or even months without gaining traction. While some bloggers may become frustrated and try to limit their posts, or stop blogging altogether, if you are serious about blogging, being inconsistent is the worst thing you can do.
In fact, about 82% of marketers who blog daily acquire at least one customer via their blog, and while this may not seem like a high number, it adds up. That is almost 750 new customers over the course of two years – customers with the potential to become repeat buyers, advocates, and long term fans. If you’re going to start a blog, be sure, be consistent, and if your content is good, it will pay off.
Let Us Point You In The Right Direction (After all, we live up to our name!)
Most businesses know that they probably need some sort of social media profile – maybe a Twitter page for their business. Few people, realize the difference between merely existing on Twitter and truly leveraging the power that social media offers.
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