Hey Siri, where is the best gaming arcade?
Hey Google, where to buy red roses from?
We all have been there commanding Siri or using Echo by Amazon or Google Assistant to find the best restaurant, shopping arcade, coffee house, bakery, etc., nearby our location. Even we command these voice assistants to call customer service numbers or our friends.
Isn’t it interesting? Well, yes, it is! How can you optimize voice search for your business? This is the biggest question. Website optimization is done through SEO and related tools but what about voice search? It can be done through the right SEO strategies too.
Optimizing Your Website for Voice Search
2023 is the year of new trends in online marketing where voice search would play a dominant role. Users are everywhere using modern gadgets like Smartphones, wearable devices, voice assistants, etc., to make their life easier.
So, voice search optimization is an SEO optimizing technique that helps your business content to appear more during the searches. Even a report has stated that there will be more than 200 million smart speakers by the year 2023. It means there is tough competition ahead. You can take Search Engine Optimization services from a reputed agency to divert organic traffic toward your site.
Apart from this, optimizing the voice search using SEO will help your business with the following:
- You will start appearing in more local searches
- Transform your business strategy to help your target audience to locate you
- Customers will be able to find your brand with the help of an optimized voice search
- The voice search optimization will showcase your brand above in the Search Rankings.
- By optimizing your voice search for multilingual options, you can target customers from different regions in your state.
- The person with partial disabilities can use voice search to find the things nearby their location. If your brand is selling the respective items, it can help people with disabilities to reach out to you too.
Significant SEO Strategies to Optimize Your Voice Search
Create Valuable Content
Make content that is appealing to the users and structured so that the Google crawler can pick the answers instantly for the users. You can write conversational content with our content writing services that your users mostly use for searching your brand products/services. Even the users who are looking forward to the answer to the general questions can also get the answers in the same way. Phrased and long-tail keywords can be used for voice search too.
FAQ Section Can Help
Users will always have questions and you must be ready to give them answers to solve their dilemmas about your brand. When the user questions something about your brand, the FAQ section proves best for the same. Your voice search answers must be structured when put up in the FAQ section.
Use Long-Tail Keywords
Long-tail keywords appear in the featured snippet on Google. Most users use long sentences when using voice search optimization. Long-tail keywords prove best for voice search optimization because these are conversational and possess educational intention too. You can use the Google Keyword Research tool to find the right keywords for your business website.
Make Your Website Mobile Responsive
Most voice searches are made through mobile devices. Mobile responsiveness is the key part of the Google Algorithm. However, you still need to optimize your website for mobile use. It will not only help your page to rank better on Google but will also make your web page voice search optimized too. Mobile-friendly search needs to be at the top of your SEO Strategy.
Final Thoughts
Voice Search Optimization falls under the Search Engine Optimization services that can be taken by the reputed agency like LiveLong Digital Pty. Ltd. You can take the services of their dedicated experts to get the respective services.